HBS Investment Group

Welcome to HBS Investment Group

Redefining Hospitality Investment.

With a track record spanning over three decades, HBS Investment Group is a private investment firm dedicated to developing, acquiring, and growing exceptional hotel assets. We’ve consistently delivered the ultimate lodging experience for our guests while creating long-term value for our investors.

We specialize in partnering with top-tier hospitality brands, professionals, providing strategic capital and operational support to elevate hotel performance, enhance guest satisfaction, and unlock untapped potential.

Our investment philosophy is rooted in transparency, collaboration, and disciplined execution, with a laser focus on markets primed for growth and value creation. At HBS, we prioritize operational excellence, brand integrity, and market leadership—cultivating hotel properties that consistently outperform and generate strong, sustainable returns.

With a growing portfolio of both branded and boutique hotels across key markets, we are committed to building a legacy of excellence in the hospitality industry.

Discover the HBS advantage—with offices strategically located on the West Coast in Danville, CA, and the East Coast in Louisville, KY.

Let’s create extraordinary hospitality—together.

Value Investing

Timely market expertise driven by proprietary data and independent research to deliver the ultimate lodging experience. Our deep-tenured team substantially invests in each of our deals, utilizing HBS’s best-in-class resources to acquire and develop hotels across the United States, making them more efficient, more profitable, and more valuable.

Market Expertise

HBS is an award-winning real estate firm which specializes investing in the travel and hospitality sector. We invest in compelling markets and become market leaders. The investment team originates, underwrites and executes real estate investments across all major hotel brands.

Growth

HBS utilizes proprietary systems and processes to maximize every asset’s financial performance and value. They deliver efficiencies to enable operators to provide customers with unique and memorable experiences.

Investment Areas

With a permanent capital base, HBS Investment Group has the flexibility to invest across the full spectrum of hotel asset classes. We are not constrained by rigid time horizons, capital structures, or hotel types—allowing us to pursue opportunities in full-service, select-service, extended-stay, and boutique properties.

Our current portfolio includes majority and minority equity positions in privately held hotel assets, hospitality-focused public securities, and selectively structured debt instruments. We also make strategic investments in hospitality-aligned funds when they offer complementary value to our broader portfolio.

Whether revitalizing underperforming hotels through operational turnarounds or providing growth capital to proven management teams for new developments or expansions, we have a strong track record of unlocking value and delivering results.